Electronic Rock

Electronic Rock

Electronic rock is a subgenre of the Rock genre, this genre is considered to have a theme in which most songs are about love and romance. The target audience is Highschool/College kids from ages 16-25 most of the artist in this genre are males but there's also female artist such as Grimes and feminist-punk band Le Tigre. This genre is pretty famous among both genres depending on the artist, Twenty-one pilots are one of the bands under this genre, this band uses this genre to make heartfelt songs that connect to the audience.

The artist my group chose was Killer venus, this artist is a one-woman artist who such as her artist name, she is like a goddess of love, sex, and beauty. This artist brand is to promote female empowerment through her music, the ways to develop her brand is through promotion. Social media, this platform is big amount teens now, the reason why we use this platform is that it is used among many people all around the world and it's the platforms in which helps these artists promoting their music videos, music, and post information on upcoming events. Through these media, they also create a connection with their fans and interact with them to create music or products that are based on their theme plus on what their fans look for.

Through the music video, I learned that it's their way of promoting their music and bringing a face to the artist, each part of the music video, whether it's a promotion or storytelling, helps the audience identify what theme the artist is working with and what to expect of said artist. Music video production also helps market the artist by bringing an audience who didn't know about the artist to learn about them. Youtube is the distribution platform many artists uses in order to bring fans, through this app many people who like different genres of music can come across artists who use this genre and learn more about them. It really is a great way to promote and grow the artist because they are building a fan base through an app that recommends music based on what it's audience likes.

The choices that I made with the artist were influenced by this genre and how it was developed, many electronic rock artists depend strongly on their websites to create a deep connection with their audience. It also helps develop their product among fans and it grows their promotion and profits.